App Store Optimisation
App Store Optimisation ConsultingSearch Engine Optimisation (SEO) takes up a new avatar among apps as App Store Optimisation (ASO). With the help of ASO, the search ranking for your app is increased in app stores so that your app becomes more widely distributed. An added benefit of the App store optimisation tool is that it provides not only better search ranking but improves conversion on your app store landing page so that you can reach ideal users.
WHAT DO WE DO IN ASO?Our App Store Optimisation (ASO) activities are aimed at driving more traffic to your app’s landing page on the app store, triggering the audience to take a specific action like downloading your app. This is done by our ASO tool by improving your app ranking and optimising landings to installs.
ASO Audit & AnalysisThis carries out an analysis of your app and it’s competitors based on your app’s features, keyword rankings and app store conversion.
On Page ASOThis tool hooks on the content with keywords to bring out the best optimal phrases which will define your app.
Off Page ASOMaintenance of the app’s review, ratings and downloads are focussed and improved upon using this function.
LocalisationApp and app store settings will be localised with the motive of meeting the needs of the targeted local market.
ASO CASE STUDYlive.me a social platform for creating and viewing live videos underwent an 82% increase in organic visibility with a 76% increase in organic downloads in just 4 months through a successfully deployed ASO strategy.
We reached 1 million monthly organic impressions in just 4 months apart from which we rank on top for multiple keywords, and we owe it all to Tushar and the amazing ASO tool. If your app is not ranking well on the app store, you need to get in touch with Tushar. He knows his way around the app store like the back of his hand.
Johnny Ng Director India Operations, Live.me
When New Republic India came to market as a freshie, it was crystal clear that we needed organic traffic to test out the market. We achieved a 70% growth in our daily organic traffic and ranked on top positions for many competitive keywords. We are indeed indebted to Tushar and his ASO work.
Piyush Garg Head IBD, Cheetah Mobile